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45 - Framing information

posted 16th Jul 2016, 7:51 AM

45 - Framing information
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16th Jul 2016, 7:51 AM

Tekai

[EN] - Your doctor told you you had a 20% risk of dying during this operation? Lies!

- On the opposite, you have an 80% chance of surviving it.

Framing : The way you can present and show some information to induce a different interpretation that can then influence behaviours in a desired way

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